Festive Season Publication

 Client  The World Residences at Sea

Category  Editorial 

Year  2016

Role  Graphic Designer, Copywriter, Producer 

Every year, The World Residences at Sea celebrates the festive season in a specific location and celebrates it with a myriad of events—all announced by a unique publication.

 

Given full creative license, I created a Festive Season 2016 visual identity that reflected Australia’s quirky sense of humor and British heritage. I sourced royalty-free vintage illustrations and etchings, combining them to create whimsical collages that follow The World’s unique holiday narrative. I collaborated with the Executive Chef, Captain, General Manager, and Program Managers in order to effectively illustrate their needs.

The publication included six stacked menus, a seasons greetings card, a holiday booklet, a folded program, and a folded youth program. These were printed and cut onboard on paper sourced in-person in Sri Lanka. The publication was packaged and presented in cigar boxes that were branded with a specially designed iron of The World’s logo crafted by our onboard engineers. It was very well-received by our Residents.