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designer art director *
TANYA TAYLOR / 2022 🗝️
Development of cohesive and strategic visual identities with guidelines, brand files, and graphic implementations.
RESEARCH, STRATEGY
VISUAL DIRECTION MOOD
LOGO, SYMBOLS
COLOR PALETTE
TYPOGRAPHY
VISUAL THEME
STYLE GUIDE
Art Direction
Setting the visual style and images for editorials, digital campaigns, e-com shoots, product packaging.
CONCEPTING
MOODBOARDS
ON-SET DIRECTIVE
Digital Design
Creation of digital design solutions for varied visual communications including websites, emails, campaigns assets, social media…
E-COMMERCE DESIGN DIRECTION
WEB CONTENT
EMAIL NEWSLETTER TEMPLATES
EMAIL CREATIVE
DIGITAL BANNER ADs
PRESENTATION DESIGN
DIGITAL CATALOGS
E-BOOK COVERS
MOCKUPS
Wix Website Design
Handcrafted custom or templated designs on WIX, a user-friendly website builder (no developer needed).
LAYOUT / FLOW OF CONTENT
PAGE DESIGNS
FAVICON ARTWORK
SOCIAL SHARING ASSET
GRAPHICS / MOCKUPS
Print Design
Creation of visual designs for printing for marketing, advertising, or corporate collateral business needs.
PACKAGING DESIGN
RETAIL COLLATERAL
MARKETING COLLATERAL
DIRECT MAIL
SIGNAGE
BROCHURES / FLYERS
EDITORIAL DESIGN
BUSINESS CARDS
WEDDING COLLATERAL
Creative Advertising
+ Marketing
Strategy, Ideation and creation of small campaigns, connected to a visual identity or product launch project.
RESEARCh, STRATEGY
CONCEPT
TAGLINES
OOH ARTWORK
DIGITAL ARTWORK
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